BEIJING (Reuters) – China’s BYD Co will launch a new “professional and personal” electric car brand in 2023, Brian Luo, the company’s branding assistant general manager, said on Thursday.
The new brand will be an addition to Yangwang, a premium brand slated for launch in the first quarter of 2023.
(Reporting by Zoey Zhang and Brenda Goh; Writing by Liz Lee; Editing by Christian Schmollinger)
